A class presentation from 1996 for a Ugrad marketing class... Some people in the class didn't know what the internet was!
Nov 8, 2013
Nov 4, 2013
Penis. I mean Pencil.
Today I helped a friend/colleague research how eComm sites display search results. We were documenting the results page for terms like "shipping" vs "skirts" and "returns" vs "tory burch".
It was towards the end of a long day (goodbye daylight savings time) and my colleague found herself at this page:
It was towards the end of a long day (goodbye daylight savings time) and my colleague found herself at this page:
To the Left. To the Left. There's a Broken Image in the Box to the Left.
I tried to sign up today with my company's paycheck provider, but found myself unable to complete this required registration field...
(Title references Beyonce's Irreplaceable lyrics)
Nov 3, 2013
You Can Flip It. But Don't Try To Use It.
Oct 24, 2013
Mixed Messages
Oct 14, 2013
I Don't Wanna Fly
If I wanted to fly, I'd go to expedia, kayak or google flights. I'd be a little more tolerant if the "fly" promo was off to the side and not cluttering the driving options.
Oct 12, 2013
Check in a Box
I just came across these photos from a couple of years ago... Great presentation of the check at a library-themed lounge in West LA (Wellesbourne). Almost makes you look forward to paying. I said almost.
Sep 30, 2013
Sep 14, 2013
Aug 11, 2013
Ok? Circle!
Don't judge: I'm slightly obsessed with point of sale credit card hardware/software systems. Every store has one. Most people encounter at least one on a daily basis. The experience should be fairly intuitive and straightforward. However, one of the biggest mysteries of modern technology is how so many vendors get the user experience wrong.
This is a photo from H&M that I captured earlier today. Note that the screen is asking me to confirm a purchase. My first reaction was that I was digging the conversational tone of the message. Then my eyes searched for a nice big green "OK" button. There was none to be found. Then I scanned for a "Yes" button. Nope. Hmm I was stumped. Turns out the circle button was the correct one to press. Seriously???
This is a photo from H&M that I captured earlier today. Note that the screen is asking me to confirm a purchase. My first reaction was that I was digging the conversational tone of the message. Then my eyes searched for a nice big green "OK" button. There was none to be found. Then I scanned for a "Yes" button. Nope. Hmm I was stumped. Turns out the circle button was the correct one to press. Seriously???
Aug 6, 2013
Amber Alert
There's something about the Amber Alert system that makes me feel connected to the rest of civilization. However, the is NOTHING civilized about the sound that an Amber Alert made on my phone the other day. In fact, I was just falling asleep and it scared the heck out of me!!!
I contemplated turning the notification off but decided that a momentary freak out (to put it mildly) is worth the price of possibly saving a child. However, honestly - there is no need for that startling sound. Not to mention that there was no call to action as to what to do!
I contemplated turning the notification off but decided that a momentary freak out (to put it mildly) is worth the price of possibly saving a child. However, honestly - there is no need for that startling sound. Not to mention that there was no call to action as to what to do!
Jun 28, 2013
Confused at the Cosmo
Jun 22, 2013
Hooked on Marshalls
I LOVE these hooks in the fitting room at Marshalls! There were 3:
1) Definitely
2) Possibly
3) Tomorrow
1) Definitely
2) Possibly
3) Tomorrow
Jun 16, 2013
Pinning @ Nordies
Jun 12, 2013
Improving the Dr experience
My BBF took her sick twin boys to the Dr this morning. They are seriously cute and how much better the experience must be when you're batman!!
May 18, 2013
Apr 18, 2013
Debt at the Gym
I purchased personal training sessions at Equinox last week and the red "credit" button was a painful reminder how expensive it. Not to mention that red usually means error. Gulp. Maybe I should have bought a workout DVD instead...
Apr 10, 2013
Apr 3, 2013
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